{"id":85,"date":"2021-09-11T20:30:15","date_gmt":"2021-09-11T20:30:15","guid":{"rendered":"https:\/\/funneltogo.com\/slo\/ab-testiranje-vase-ponudbe\/"},"modified":"2021-11-10T11:14:59","modified_gmt":"2021-11-10T11:14:59","slug":"ab-testiranje-vase-ponudbe","status":"publish","type":"page","link":"https:\/\/funneltogo.com\/slo\/ab-testiranje-vase-ponudbe\/","title":{"rendered":"ab testiranje va\u0161e ponudbe"},"content":{"rendered":"\n    \n    <section class=\"u-align-left u-clearfix u-section-2\" id=\"sec-cb2e\">\n      <div class=\"u-clearfix u-sheet u-sheet-1\">\n        <div class=\"fr-view u-clearfix u-rich-text u-text u-text-1\">\n          <h1 style=\"text-align: left;\">AB testiranje<\/h1>\n          <p>\n            <span class=\"u-text-black\" style=\"font-size: 1.125rem;\">AB testiranje oziroma split test po angle\u0161ko je pomembna funkcija pri ocenjevanju na\u0161e prodajne ponudbe. Lahko imamo najbolj\u0161e tekstopisce in oblikovalce, ampak nikoli ne vemo ali je to obiskovalcem na\u0161e internetne strani dovolj v\u0161e\u010d za nakup. Mogo\u010de jih polo\u017eaj slike moti. Mogo\u010de bi raj\u0161i imeli video ali pa samo tekst. Lahko da je barva ozadja mote\u010da. Kaj pa barva gumba. Glede na to, da je vse to nemogo\u010de vnaprej ugotoviti, se uporabi tako imenovani split test.<\/span>\n          <\/p>\n          <p>\n            <span style=\"font-size: 1.125rem;\">\n              <span class=\"u-text-black\">Kako izgleda?<\/span>\n            <\/span>\n          <\/p>\n          <ul>\n            <li>\n              <span style=\"font-size: 1.125rem;\">\n                <span class=\"u-text-black\">V aplikaciji funneltogo sestavimo ponudbo po na\u0161ih idejah<\/span>\n              <\/span>\n            <\/li>\n            <li>\n              <span style=\"font-size: 1.125rem;\">\n                <span class=\"u-text-black\">Uporabimo klon funkcijo in kloniramo ponudbo 3 do 5 krat<\/span>\n              <\/span>\n            <\/li>\n            <li>\n              <span style=\"font-size: 1.125rem;\">\n                <span class=\"u-text-black\">V vsaki od teh kloniranih ponudb spremenimo ve\u010dje elemente (sliko zamenjamo z videom ali samo tekstom, zamenjamo barvo ozadja, spremenimo naslovni slogan, gumb, itd)<\/span>\n              <\/span>\n            <\/li>\n            <li>\n              <span style=\"font-size: 1.125rem;\">\n                <span class=\"u-text-black\">Dokon\u010dan kloniran funnel prenesemo na na\u0161o spletno stran in za\u010dnemo ogla\u0161evati<\/span>\n              <\/span>\n            <\/li>\n            <li>\n              <span style=\"font-size: 1.125rem;\">\n                <span class=\"u-text-black\">Smiselno je pripeljati preko ogla\u0161evanja vsaj par tiso\u010d obiskovalcev, da la\u017eje lo\u010dimo, kateri klon funnela se najbolje obnese.<\/span>\n              <\/span>\n            <\/li>\n            <li>\n              <span style=\"font-size: 1.125rem;\">\n                <span class=\"u-text-black\">Aplikacija funneltogo bo sama enakomerno razdelila obiskovalce med klone funnelov. Vsaki klon bo dobil enako \u0161tevilo obiskovalcev.<\/span>\n              <\/span>\n            <\/li>\n            <li>\n              <span style=\"font-size: 1.125rem;\">\n                <span class=\"u-text-black\">V statisti\u010dnem pregledu, ugotavljamo, kateri klon funnela se je najbolje obnesel. Odvisno kaj sledimo. Lahko so to vpisani ali pa koli\u010dina prodaje. Ko ugotovimo, katera verzija na\u0161e ponudbe je najuspe\u0161nej\u0161a, ostale izklopimo.<\/span>\n              <\/span>\n            <\/li>\n            <li>\n              <span style=\"font-size: 1.125rem;\">\n                <span class=\"u-text-black\">Ta sistem lahko kasneje \u0161e ve\u010dkrat uporabimo. S \u010dasoma dobimo najbolj optimalno ponudbo.<\/span>\n              <\/span>\n            <\/li>\n          <\/ul>\n          <p>\n            <span style=\"font-size: 1.125rem;\">\n              <span class=\"u-text-black\">Spodaj na slikaj je par idejnih skic, kako lahko predelate va\u0161o ponudbo.<\/span>\n            <\/span>\n          <\/p>\n          <p>\n            <br>\n          <\/p>\n        <\/div>\n        <p class=\"u-text u-text-2\">\n          <a href=\"https:\/\/funneltogo.com\/slo\/vecjezicna-ponudba\/\" class=\"u-active-none u-border-none u-btn u-button-link u-button-style u-hover-none u-none u-text-palette-1-base u-btn-1\">Ve\u010djezi\u010dna ponudba<\/a>\n        <\/p>\n        <p class=\"u-text u-text-3\">\n          <a href=\"https:\/\/funneltogo.com\/slo\/uporabite-i-frame-funkcijo\/\" class=\"u-active-none u-border-none u-btn u-button-link u-button-style u-hover-none u-none u-text-palette-1-base u-btn-2\">Uporabite I-Frame funkcijo<\/a>\n        <\/p>\n        <p class=\"u-text u-text-4\">\n          <a href=\"https:\/\/funneltogo.com\/slo\/email-marketing\/\" class=\"u-active-none u-border-none u-btn u-button-link u-button-style u-hover-none u-none u-text-palette-1-base u-btn-3\">Email marketing<\/a>\n        <\/p>\n      <\/div>\n    <\/section>\n    <section class=\"u-align-center u-clearfix u-section-3\" id=\"sec-fc08\">\n      <div class=\"u-clearfix u-sheet u-valign-middle u-sheet-1\">\n        <p class=\"u-text u-text-black u-text-1\">Na spodnji povezavi pa je na\u0161a podtran, kjer lahko vidite, kako AB testiranje zgleda v praksi.<br>Zadeva deluje tako, da <span style=\"font-weight: 700;\">osve\u017eujete stran brskljalnika<\/span> in dobite vedno novo ponudbo, ki se sistemati\u010dno ponavlja. V na\u0161em primeru so \u0161tiri verzije ponudbe. \n        <\/p>\n      <\/div>\n    <\/section>\n    <section class=\"u-clearfix u-section-4\" id=\"sec-ded3\">\n      <div class=\"u-clearfix u-sheet u-sheet-1\">\n        <div class=\"u-clearfix u-custom-html u-expanded-width u-custom-html-1\">\n          <iframe id=\"fun-iframe\" src=\"https:\/\/www.funneltogo.com\/custom\/109\/utezi.php\" style=\"border:0;width:100%;height:100%\"><\/iframe>\n          <script src=\"https:\/\/www.funneltogo.com\/js\/iframeResizer.min.js\"><\/script>\n          <script>iFrameResize({heightCalculationMethod: \"lowestElement\",initCallback: function(){window.scrollTo(0, 0);}});<\/script>\n        <\/div>\n      <\/div>\n    <\/section>\n    \n    \n    \n    \n  \n","protected":false},"excerpt":{"rendered":"<p>AB testiranje AB testiranje oziroma split test po angle\u0161ko je pomembna funkcija pri ocenjevanju na\u0161e prodajne ponudbe. Lahko imamo najbolj\u0161e tekstopisce in oblikovalce, ampak nikoli ne vemo ali je to obiskovalcem na\u0161e internetne strani dovolj v\u0161e\u010d za nakup. Mogo\u010de jih polo\u017eaj slike moti. Mogo\u010de bi raj\u0161i imeli video ali pa samo tekst. Lahko da je &hellip; <a href=\"https:\/\/funneltogo.com\/slo\/ab-testiranje-vase-ponudbe\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;ab testiranje va\u0161e ponudbe&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":18,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-85","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ab testiranje va\u0161e ponudbe - funneltogo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/funneltogo.com\/slo\/ab-testiranje-vase-ponudbe\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ab testiranje va\u0161e ponudbe - funneltogo\" \/>\n<meta property=\"og:description\" content=\"AB testiranje AB testiranje oziroma split test po angle\u0161ko je pomembna funkcija pri ocenjevanju na\u0161e prodajne ponudbe. Lahko imamo najbolj\u0161e tekstopisce in oblikovalce, ampak nikoli ne vemo ali je to obiskovalcem na\u0161e internetne strani dovolj v\u0161e\u010d za nakup. Mogo\u010de jih polo\u017eaj slike moti. Mogo\u010de bi raj\u0161i imeli video ali pa samo tekst. 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Lahko imamo najbolj\u0161e tekstopisce in oblikovalce, ampak nikoli ne vemo ali je to obiskovalcem na\u0161e internetne strani dovolj v\u0161e\u010d za nakup. Mogo\u010de jih polo\u017eaj slike moti. Mogo\u010de bi raj\u0161i imeli video ali pa samo tekst. 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